SUSANNA NICOLETTI
Dear fashion and luxury brands, It’s a tough time where all certainties are fading and the future is not predictable with the tools we have always used. There is a strong…
What are we learning today? How do we spend this new, expanded luxury time we conquered just cutting on hectic daily trips and long travels? How can we create added…
I recently had inspiring conversations for my webinar series “The Fashionable Espresso Club” with fashion start up, all focused on promoting a sustainable approach to fashion. They are niche and…
How the language of luxury business has already changed Where are those ones who invaded our social media, marketing plans and business opportunities obsessed by Millennials? Where are all the meaningless…
We are doing our best to cope with these difficult times, to deal with fear and uncertainty and to learn how to come out stronger from this breakdown. Some of…
“Poor” luxury risks to be deeply impacted by the Coronavirus emergency. It is news of today that the former SIHH, now “Wonder and Watches”, the high-end watchmaking fair in Geneva, has…
Luxury Industry Neglects Women Take the Deloitte “Global Powers of Luxury Goods 2019” report and give a look at the top 50 best luxury companies. Only 3 of them are…
This Week in Luxury and Fashion is Back! 1. Eraldo Poletto, former Furla and Ferragamo, is out at Stuart Weitzman. Will he re-join Furla for the 3rd time? He still…
The 2020 Luxury Bravehearts Manifesto Bernard Arnault once said “luxury is the only industry granting luxurious margins” This belief, and the traction that most recently luxury brands had at the…
Creativity alone is not enough. Neither is analysis. In fashion our marketing job is to integrate the two in an efficient way to successfully develop projects. Roger Martin, a renown…