SUSANNA NICOLETTI
These are times when humans are pushing themselves to the limits. From the terrible Coronavirus emergency, to a very likely deep recession, to the American riots against racism and violence…
It’s a wrap! The first online edition of The Fashionable Espresso Club is over! We spoke about: Creativity and Curiosity Sustainable E-Commerce platforms Social listening Sustainable Fashion Start Ups Lockdown…
No, it’s not the future that is digital, especially in fashion It’s been the past when Helmut Lang launched his FW 1998 collection online and sent it to the press…
Dear fashion and luxury brands, It’s a tough time where all certainties are fading and the future is not predictable with the tools we have always used. There is a strong…
The 2020 Luxury Bravehearts Manifesto Bernard Arnault once said “luxury is the only industry granting luxurious margins” This belief, and the traction that most recently luxury brands had at the…
Creativity alone is not enough. Neither is analysis. In fashion our marketing job is to integrate the two in an efficient way to successfully develop projects. Roger Martin, a renown…
Beautiful Men’s fashion does exist…and it was at Pitti Immagine Nowadays it is challenging to find beautifully made Men’s fashion that is wearable and refined. When fashion brands are forced to promote…
Start ups are not for everybody. Especially in fashion There is certainly a startup hype growing in Europe and now it is conquering also the secluded and self-referred fashion industry. While…